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Service Innovation
Jonathan Reynolds from SAID Oxford held a very interesting presentation at BI last week. His theme was Service-Innovation and he took a broad look at the field. He showed that Norway is not in the top...
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Peer Insight visit Oslo
At the recent business days for the Norwegian Design Council (link), Tim Ogilvie from Peer Insight (link) described how design is moving up the value chain in the services era (link to presentation)....
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Customer input in a structured way
The web is a perfect way to get customers to provide feedback and suggestions for improvements. We have mentioned before that customers are bursting with comments, criticisms and ideas, and just...
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Gaining user insights
For those of you interested in comparisons of methods to gain user insights, Brianna Sylver has compiled a nice comparison over at Core 77. It can be found here. Most of it is known stuff, but I like...
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